Tel number : 1(888)879-3087
← Law and Social Change How Business Helps Music →

The Nestle Company

Buy custom The Nestle Company essay

The Nestlé Company is one of the most famous international organizations. The commencements of Henri Nestlé's business aimed at finding an alternative solution to breastfeeding that helped mothers who could not feed their children. The company has survived numerous changes and breakdowns during the periods of the first and second World Wars. However, its main strategy has always been guided with a priority to meet people’s needs, elaborating the most relevant products. Presumably, this leading principle has shaped the business of the Nestlé Company with the course of time and made it famous in practically all the European countries and the United States. Thus, the organization's current missions and goals consist in providing the relevant products maintaining a geographical balance and long-term orientation by means of different advertisement strategies.

Fill in the easy online form to place your order Use one of many payment options to pay for oder Log in to see the order progress Contact your writer to discuss the paper's details Receive your paper well before the deadline

External and Internal Environment

It is suffice to say that being a leader in food-beverage industry, Nestlé's external and internal environments are marked with corporate sustainability. As the Nestle Corporate Business Principles (2010) state, "We commit ourselves to environmentally sustainable business practices. At all stages of the product life cycle we strive to use natural resources efficiently, favor the use of sustainably managed renewable resources, and target zero waste" (p. 12).

Nowadays, the Nestlé Company possesses a widened geographical scope as its firms are distributed all over the world. Externally, they possess a tremendous variety of technological resources that aim at distributing goods and ensuring cooperation between Nestlé's branches. Apart from using IT, the Nestlé Company has a huge amount of sponsors that contribute into its welfare. Internally, the company provides the employees with career development that enforces competitive advantage, possesses high standards of recruitment and selection, thus collaborating with Adecco.

Nestlé's Strategy

For the time being, the principles of Nestlé's consumer-oriented strategy concern business operations that ensure the good quality of the products and their proper functioning in trading settings. However, bearing in mind the previous points, Nestlé provides its employees with promising opportunities and competitive advantage. Undoubtedly, Nestlé's strategy should focus on the aspects that can satisfy consumer needs as well as encourage their employees by means of creating a compelling working environment.

Ethics and Social Responsibility

Seemingly, Nestlé's ethics and social responsibility is on the high level. Nestlé’s principles encompass also the ethical questions regarding consumer's healthy diet. "Quality is everybody's commitment. We continuously challenge ourselves in order to constantly improve and achieve the highest levels of quality" ("The Nestle Corporate Business Principles", 2010, p. 8).

It can be seen from the above-mentioned quote that social responsibility and ethics are respected by everyone in the Nestlé Company. Furthermore, Post (1985) states that "Nestlé have charted a new course toward responsible marketing of infant foods" (p. 131). It is a widely acknowledged fact that this particular company has a priority of taking social responsibility as its main target of creating an impressive marketing strategy.

Such an approach is taken in order to provide the consumers with goods that entirely meet their expectations as well as respect their employees worldwide and gain profits. I deem it wise to give recommendations concerning Nestlé's overall approach to business. The things that I would recommend concern the maintenance of the quality in terms of the production and working environment, as these are the most important criteria when it comes to establishing the principles of conducting business. For an average person, the Nestlé Company seems to be ideal from the perspective of working environment and production. However, the underlying company should become ideal globally, taking into account the developing countries and adjusting its particular norms to every potential branch. Thus, the main purpose of Nestlé to participate in the food industry abroad ("Articles of Association of Nestlé S.A"., 2014, p.1) will be implemented.

Related essays
  1. How Business Helps Music
  2. How the ERP System Improves the Business
  3. Law and Social Change
  4. Business Statistics
Order Now
What our customers say

I was very happy to find your website because I could be late with my essay submission. Your managers are so friendly and writers are so professional that I was stunned! Your writer coped with my order so quickly that I met my deadline and got a good grade for my essay. Thank you so much for your fast help!

Monica, USA

I got an essay which was perfectly written and delivered on time. Thank you for your hard work!

Linda, USA

I was at a loss because my professor gave me a very complicated assignment. I once visited your website and decided to try using your services. I was very impressed with the paper you sent me only in 6 hours! You saved my grade! Thank you!

John, UK

This writing team is great. I came across this website several months ago when I had to write my research paper. It was something terrible, as I had no idea what to start with. However, the writer who was assigned to my paper was a real expert. My professor said that my work was one of the best in the class. Now, I always order my papers here, since they provide authentic content.

Aaron, WI

I am completely satisfied with the writing projects this agency delivers to me. Their writers are very responsible. As to the customer department, they always explain everything politely. The most important is that I do not need to wait to get my questions answered.

Jim, PA

I advise every overloaded student to use this service. The support agents are real professionals.

Lucas, SC

Why suffer from daunting assignments if it is possible to hire a professional writer? I was very lucky to find this company. My writer has been created interesting and though-provoking papers for me. Owing to the received projects, I have understood that writing papers is a real art that demands mastery. Thanks for helping me improve my writing skills!

Rita, FL

Thanks! I will contact you again!

Dylan, CA

I have been using this service for several years. They always give me professional assistance in creating and editing my papers. Throughout the years of our cooperation, I have never received my orders late. If I have any questions, I address the support team. I always get immediate answers to my questions. I will continue using this great service!

Jordan, FL

Excellent customer support representatives! Thanks for a great service!

Amanda, OH

Your support team is outstanding! Thanks for great patience and timely answers!

Martin, FL
What our customers say What our customers say